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Managing Campaigns

Understanding Campaign Statuses

Your campaign will move through several statuses during its lifecycle.

  • Draft: The campaign is in creation.
  • In-Review: The campaign is being reviewed by our moderation team. It cannot be edited.
  • Declined: The campaign was rejected. The reason is available on the campaign page. It reverts to Draft for editing.
  • Approved: The campaign is approved and ready for launch.
  • Scheduled: The campaign is approved and will go live on a future date.
  • Active: The campaign is live and serving ads.
  • Stopped: The campaign has been manually stopped or has run out of budget/time.

Editing Campaigns: You can edit campaigns in Draft, Stopped, and Approved status. Remember, any changes to creatives (text, images, URL) will require re-moderation.